Getting Ready For Your Big Media Moment - Formula For Success
Luck is the result of being ready for an opportunity when the opportunity presents itself. Often luck appears when we are not ready, thus giving truth to the statement Opportunity knocks once. If you are not ready to answer that knock, you are passed by and opportunity arrives at someone else’s door.
One of my secrets […]
Bending the Producer’s Ear
Picture this scenario:
Your chauffeur picks you up for your massage appointment. Your designer suggests one or three custom outfits with matching accessories. Your flight attendant in the private jet pours you a glass of champagne. Your key people worldwide report that everything is peachy keen.
What a fabulous way to start the day…
If you want the […]
PR Pitching to Bloggers - Best Practices for a Win-Win
The Internet has become a mega promotional resource and online publicity is one of the most sought after media sources. Bloggers offer a vital solution to reach and also target mass audiences.
A new PR practice is to now pitch stories to Bloggers as well as traditional journalist. However, the same as with all media relations […]